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Kevin Le Guyader
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Kevin Le Guyader

Kevin Le Guyader

@kevin
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Kevin Le Guyader is the Head of Marketing at SaleCycle. He is passionate about creating impactful marketing strategies. His work focuses on understanding online shopping behavior, leveraging data-driven insights, and applying innovative activation technologies. The goal is to drive customer engagement and deliver sustainable business growth. With expertise in online behavior and data-driven creativity, he helps brands connect with their audience and turn engagement into measurable growth.
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https://www.salecycle.com
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Working at SaleCycle
Living in United Kingdom
Located in PROTO, Abbots Hill, Gateshead, NE8 3DF
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Kevin Le Guyader
Kevin Le Guyader
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Micro-Segments Enhance Email Campaigns

Generic email blasts are losing impact. AI micro-segments allow UK/EU businesses to send highly personalised emails, improving open rates, click-throughs, and conversions. Behaviour-based campaigns outperform broad demographics consistently. There’s a great article that breaks this down in more detail, worth checking out if you're exploring this.

https://www.salecycle.com/blog..../ai-customer-segment

#ai_customer_segmentation #ai_segmentation

AI Customer Segmentation: Smarter Marketing in the UK and EU
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www.salecycle.com

AI Customer Segmentation: Smarter Marketing in the UK and EU

Unlock AI customer segmentation to boost targeting, personalisation, and sales. Explore top tools, UK and EU strategies, and real-world success insights.
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